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About Us

A Proud History Of Over 72 Years Of Trading

A pioneer among many in the progress of business in the kingdom of Saudi Arabia. Established in 1947 by the late Sheikh Ahmed Ashmawi with a vision exceeding his time then to be lead by the second and third generation to continue the spirit of excellence as carried out from the beginning.
We specialized in Quality products from Europe, United Kingdom and Japan.

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Why Choose Us?

A good flooring company providing,

  • Credible vlaue added products
  • Enhances aesthetic appearance of interiors
  • Reduces the maintnance costs to a great extend.
  • Expert supply and apply credentials with multiple years of experience
  • The best products with higly skilled workforce
  • Time tested quality products and services with reasonable prices

Our Products

Explore some of the best business from around the world from our partners and friends.

Soft Floorcovering

The pioneers in Carpet Tiles in the KSA, SAM has diversified into Linoleum, LVT and PVC floor-covering, Entrance Matting, during last 40 years, stocking products from European brands and Japan.

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Hard Floorcovering

Quality Porcelain, Ceramic Floor and Wall tiles of leading manufacturers from Europe, with a wide range of customer across the KSA, specialists in water pool tiles as well.

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Bathroom Accessories

Crafting beautiful and unique Bathroom products with finesse and power of human mind and modern casting technology. Our philosophy was build up based on belief that design is important.

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Storage System

From the first slotted angle shelving system introduced in the Kingdom in 1947, SAM- Dexion partnership, has been built on innovation and a commitment to excellence.

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Material Handling

SAM as agents of many forklift brands with a broad range of Electric, Diesel, Container handlers and HPT has vast experience in catering to big industrial conglomerates.

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Kitchen Accessories

Crafting beautiful and unique Kitchen products with finesse and power of human mind and modern casting technology. Our philosophy was build up based on belief that design is important.

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100

Employees

3

Branches

150

Forbo Projects

160

Storage Projects